All in Music

Saturday night I went to go see Ozzy Osbourne and Rob Zombie at the Garden.  It was a pretty good show and certainly the most animated I've ever seen Ozzy.  Clearly there are some invisible cattle prods going on there.  

Seeing Ozzy wasn't so much about the performance as it was just being able to get to see him, so I'm giving him a lot of leeway on the quality there.  Whatever energy he lacked, the crowd certainly made up for.


Rob Zombie, however, was an animal.  Here's a clip of one of my favorite songs, "Dragula":

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I caught this band Kilsy on TV last night...  so I checked out their site this morning. Admittedly, I don't know too much about indie music, so must of the stuff I listen to, if purchased, would like the pockets of music publishers, not the band.  That's why I'd rather actually go to show to be supportive instead.  But that wasn't the case here, so I decided to buy some tracks. Headed over to their MySpace page first:

Yeah, um, not so much.   

Ok, how about this PayPlay thing?

No, thanks.  I don't want to register or join anything...  I just want to buy music.

Hmm...  I wonder if they have a last.fm page.

They do.

That led me to Amazon, where the album was actually cheaper..  a 1-click buy... until....

Jeezus... No wonder they've only got 103 total plays on Last.fm. Folks, you gotta make your stuff easier to get.   Are you even making any money from online album sales??    Seems it would be easier to just give the stuff away and play more and bigger venues.

I wound up downloading the Amazon thing, but I don't trust it.  I think its watching me.

   

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So where did the inspiration for the dancing guy... Ben?

The inspiration was we were friends and we were a group of kids that hung out all around Boston going to shows, and we met going to shows. So we came up with, "what's the easiest way to get into a club? Well, that's to be in a band; and not only will we get in but they'll give us free beer." It's as simple as that. We never expected it to go very far. We had fun doing it and we put alot into it, and having no talent wasn't really an issue because if that was the case then I sure wouldn't have been in. I think Ben was still young at the time and he couldn't just be a roadie. We tried that trick and we're like "no," 'cause you have to be in the band to get in these clubs. We just got him on stage and put a microphone up there and had him dance, and it's always been part of that. I think it's at least some representation of the type of friends we are.

It gives you that "big party" feel, too...

I think so, and half the time I don't even know what he's doing. I'll run into him on stage, say hello, you know, dance with him or whatever, and he'll fill me in later on what's going on in the band. He's there and I love him, and I'm glad he's gone through it with us.

SECTION 3 - mighty mighty bosstones interview

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It's really interesting to see how Arbitron is positioning the statistics on digital radio it just came out with, specific to the effect of portable media devices.

So here's the first stat:

Fewer than one in ten report less over-the-air radio listening specifically due to time spent with their iPod/portable MP3 player.

Phew!  Ok radio execs... you can all rest easy and breath a collective sigh of relief... oh... wait...

While 70 percent of Americans age 12 and older do not own an iPod/portable MP3 player, and an additional 15 percent report the device has had no impact on radio listening, nine percent say they are listening to less over-the-air radio...  Radio sees the most impact on listening from iPod/digital audio player owners age 12-24.

Ok, hold on a sec.  So, if I'm reading this correctly, 30% of the people who own portable devices are listening to the radio less, and that impact is largest among the 12-24 crowd?

Well, that's kind of a different animal isn't it?  What happens when these 12-24 year olds grow up and get replaced by  another generation listening to the radio less?

To me, this represents a clear trend that should make radio execs worry.

Terrestrial radio is that it isn't net native, and frankly, neither is the iPod.  In other words, neither really takes advantage of all the things the web enables you to do...  discover music, connect to others with the same interest, observe, remember, and publish your own interests.  That's what creates the opportunity for services like last.fm.

The big advantage that the iPod/iTunes combo has is that iTunes gets right in the stream of your consumption with monetization.  You're listening on iTunes, you want more music, and its just a click away.  Have you ever heard a song on the radio and wanted to own it.  It's nearly impossible.  You either need to wait for the DJ to come on to tell you what was playing or you start playing "guess that tune" with your friends.  Clearly, radio needs a compelling reason to bring you to their site to do more than just listen to a webcast...  There's a really interesting opportunity for radio stations to leverage the brand they have created on air, the personalities they promote, and their ability to monetize music to encourage music related engagement on their sites... but what does that look like? 

I'd be interested to hear from anyone involved with the broadcast radio industry on this.